Home Business Dover Saddlery Thinks Moraga Is Semi-Rural Enough For Its Second California Store

Dover Saddlery Thinks Moraga Is Semi-Rural Enough For Its Second California Store

Dover Saddlery is coming to Moraga. Photo: O'Connor Collection

Just when you thought horses were a thing of the past and “semi-rural” was a term confined for use in real estate brochures, Dover Saddlery Retail, Inc., a wholly owned subsidiary of Dover Saddlery, announced Wednesday that it will be opening its second California location in Moraga in the Fall.

In a release issued by the company, Dover said: “The store, located in Moraga, in northern California, will serve the very active equestrian community in the East Bay and Greater San Francisco area.”

It appears the saddlery will be going into the former Tuesday Morning space at the Rheem Center between TJ Maxx and Nations Hamburgers. So you can pick up a new bridle and a burger on your visit there.

Also from the company’s release: “Equestrians shopping the Moraga location will be treated to a sparkling new store brimming with tack, riding apparel and horse care items, as well outstanding customer service for which Dover Saddlery is renowned. During the Grand Opening weekend customers will be able to meet representatives from leading manufacturers and meet Dover Saddlery retail store staff, all of whom are riders or horse owners themselves. During the Grand Opening weekend, customers can also enjoy Grand Opening Specials throughout the store, and enter to win a $500 Dover Saddlery Shopping Spree!”

Sounds fun. It has been a long time since we’ve been in a good saddlery. Stay tuned.


  1. Awesome! I don’t ride, but that is a beautiful saddle. Maybe I could put it on a sawhorse and use it for my computer workstation. A sort of semi-rural, semi drug-store cowboy kind of thing! Nah, I’m pretty sure I couldn’t afford it. A tack shop would be a nice complement to Moraga’s heritage though. How on earth did Rheem shopping center score that?

    • Howdy, Cowpoke! We can see you astride this old highback, fanning your hat like John Travolta on that mechanical bull. We like tack rooms and saddleries. But, yes, it’s interesting they would choose Moraga. See you down there, cowboy… Let ‘er buck!

  2. It was a tremendous effort to get this deal completed. It’s a solid company and hopefully will bring a great store and products not presently available in the Lamorinda area.

    Thanks to all for your support.

  3. It may have taken great effort, but this will not bring “products not presently available in the Lamorinda area.”

    For 20 years the knowledgeable staff at the Orinda Village Horse Shop has provided good service, quality products and good advice to area equestrians. They do it with grace and style, and support the community as well with donations to local events. Over the years they have grown, and they are able to offer any product not in stock on a special order basis.

    That’s not to knock the upcoming store in any way, but let’s not slight the people who have been serving the local equestrian community for many years.

  4. It only took me 14 months to actually venture into and around the store. Nice shiny stuff as well as stuff for all the practical needs. Nice addition to Moraga’s heritage, I think. I hope they are doing well.

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